Archive for the ‘Other’ Category
Hidden Psychology Behind Online Surveys
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Hidden Psychology Behind Online Surveys
– by Jim Edwards
© Jim Edwards – All Rights reserved
http://www.thenetreporter.com
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No matter what you sell online, you can sell more!
Simple surveys provide the fastest way to collect the information and marketing intelligence you need to make more sales.
Whether you sell gift baskets, software, custom homes, ebooks, DVDs, personal services, or even antiques, accept the fact that surveys pave the way to increased sales online.
First, by doing a survey before trying to sell people anything (or even create it in the first place), you don’t guess on what they want to buy. They will flat out tell you!
Second, if you use a simple survey in the correct way, it can help you compile your own best prospect list.
Run the survey and compile a list of people who respond favorably to certain key questions regarding a product or service, just make sure the people taking your survey understand that you will contact them later.
Then offer them a special deal or advanced access to the product because they responded to the survey questions.
A simple survey also operates with several hidden psychological benefits for boosting your sales.
On the subconscious level for existing customers or prospects it shows them that you actually care about what they think.
Conducting a survey demonstrates your concern for what they really want, instead of just trying to force-feed them a one-size-fits-all product or service! People appreciate that type of attitude and it shows up in increased sales for you down the road.
A simple survey also gets the audience thinking and wondering about WHY you did the survey in the first place. "Will he bring out something really different and good?" "How can I get it?" "How much will it cost?" "Will it help me?"
The survey also builds anticipation for a product or service, even if you don’t offer it yet!
Doesn’t it sound great to get people mentally waiting in line so they can buy?
It all comes from just running a simple survey which asks their opinions.
Make sure you structure your survey questions properly to find out what you need to know, but avoid getting answers that will actually throw you off track.
You need to take a three pronged approach in designing your survey so you get the meaningful information you need.
First ask if they fall into a certain specialized group or interest like Realtor, gourmet chef, or thoroughbred racehorse trainer?
Then, if they do fall into your target niche, ask them what they specifically want to buy.
For example: a software developer could ask Realtors about their specific needs for prospecting software and if certain features were important or not.
The third type of question pinpoints the level of interest: very interested, kind of interested, or just barely interested.
By conducting your surveys this way, you not only get the valuable marketing intelligence you need, but you build goodwill and anticipation in the marketplace, along with a targeted prospect list to boot. What a deal!
–
Jim Edwards is a syndicated newspaper columnist and the creator of an amazing course that will teach you step-by-step and click-by-click how to finally create your own money-making mini-sites…
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"Finally! A Quick and Easy Way For YOU to Painlessly Set Up
Your OWN Moneymaking ‘Mini’ Websites… Without Being a
Computer Geek, Buying Expensive Software, or Paying
Outrageous Fees To A Webmaster!"
Click Here => http://www.MiniSiteCreator.com
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We’re looking for 25 beta-testers (this Thursday)…
Jim Edwards here with an opportunity that goes LIVE this
Thursday at 3pm EST, so if you want to be a part of the
"30 Days to $10K" project I’m doing with Ryan Deiss, you’ll
want to stop what you’re doing and read every word of this
email…
Here’s the deal:
My good friend and business partner, Ryan Deiss, and I are
looking for 25 people (preferably newbies) to help us do a
2nd-round beta-test for a very special project.
Rather than go into all the details here, we’ve created a
special information page:
http://www.IGottaTellYou.com/30day-10k-beta.html
…that will go live Thursday (July 26th) at 3:00 pm EST.
This obviously isn’t for everyone. As you’ll see on the
page, we’re looking to take 25 people by the hand and help
them build a business that earns $10K a month, so obviously
we’re only looking for motivated individuals who are
willing to put a little "sweat equity" into their
businesses.
With that said, the 25 available spots will get taken
very quickly, so we ask that you consider the opportunity
between now and Thursday and decide if it’s right for you:
http://www.IGottaTellYou.com/30day-10k-beta.html
By the way, if your serious, make sure you get on the
"Cut To the Front of the Line!" list at the *bottom* of the
information page!
If you have any questions about the project you can feel
free to email us at: 30day10kbeta@gmail.com
(By the way, given the massive amount of interest we expect
on this, plus the giant size of my list, we expect to
receive a TON of questions… so I’ll apologize in advance
if it takes some time to get to your question, but we’ll do
our best 
To your success,
Jim (& Ryan)
P.S. If you’ve been on Ryan’s list for a while, you know
he offered this program once before on his own.
This earlier program sold out in less than 3 minutes…
…I expect the response to this program will be similar,
if not greater, since my list is substantially larger than
Ryans AND there’s the attraction that I’m going to be the
co-instructor on the course (I’ve got my own membership
site that generates a VERY high six-figure income).
So again, please take the necessary time to consider this
opportunity to decide if it’s right for you.
If you decide that it is, make sure to carve out a block
of time on this Thursday, July 26th, so you’re able to
grab one of the available 25 spots. (In fact, as you’ll
see when you read the information page there’s a HUGE
benefit to being one of the first 15…)
Have You Achieved *Real* Independence Yet?
Jim Edwards here with an update…
Tomorrow, in the U.S., we celebrate "Independence Day"… a day that commemorates independence from oppression and liberation from those who would seek to keep you from setting your own course and controlling your own destiny.
Have you had your own personal "Independence Day" yet?
Since you’re a subscriber of mine, I sure hope so… but if not, what can you do to gain independence using the power of the Internet?
First, let’s talk about what "independence" really means…
To me, "Independence" means:
- You don’t punch a clock for someone else…
- Your time is your own and you spend it how you want…
- You don’t trade time for dollars! But rather you have a business that makes you money whether you show up or not… (The Web makes this easier than ever before in history!)
- Your business is a "means to an end" that enables you to pursue your passions and dreams instead of being a "wage slave"…
- Your business and income grows every year without forcing you to work more hours…
- Properly structured, your business becomes an asset that provides for your family if, God forbid, something happens to you and you’re not able to take care of them…
By the way, if you’re spending all your time answering support emails, answering the phone, putting up mini-sites, writing copy, creating products, and "DOING" what it takes to run your business… you have a JOB, NOT a business!
It’s important at this time of year that you take a step back and take a look at what’s distracting you from the big picture of your TRUE "independence!"
A lot of people get into an online business with the hopes of killing their "day" job, but all they do is trade one job for another (often working MORE HOURS at the online business "job" than they ever did on their original job)!
If you want true independence, you NEED TO DO THE FOLLOWING:
#1 You need your OWN product!
The people telling you that you can get by and grow JUST by selling as an affiliate are FULL OF IT!
(In fact, look at their business and see how many of their own products they sell – including the course you bought from them on how to make it big as an affiliate!)
The main problem with operating strictly as an affiliate is that you don’t have an asset!
You don’t own the customer list… you don’t own the product… and if the people you’re referring sales to disappear or don’t pay, you’re @#$% out of luck!
BOTTOM LINE: Get control of your OWN product if you want true online independence.
#2 You need to BUILD a LIST!
You actually need to build 2 lists if you want to make money, whether you want to make money selling your own product or as an affiliate.
The first list you build is a prospect list – people who are interested in your niche in general.
The second list you build is a customer list – the people who BUY YOUR PRODUCT (see #1 above).
#3 You need to put SYSTEMS to work in your business.
Why?
So you can remove YOU from the processes that actually drive your business!
In other words… ultimately your business can’t depend on you to DO much of ANYTHING if you want to have a business that is a "real" business.
You can start things.
You can figure things out.
You can get the whole ball rolling.
But after that, get out of YOUR OWN WAY!
You need people, teams, software, and systems in place so that your business can run without your day-to-day interaction or input.
That’s a REAL business!
Now, one of the people we know who has mastered these 3 areas and has really come on strong in the last few years is Mike Filsaime.
In fact, this past January, Mike put on a Live event on how to build a "Seven Figure Business" (which Mike has done over the last few years to come out of nowhere and reach incredible heights).
In honor of our "Independence Day" theme, we’re nailing down Mike for a special "Closed Door" webinar this week where we will grill him for his:
"TOP 5 Mistakes People Make When Building
a Multi-Million Dollar Business …
and how to AVOID THEM!"
So keep your eyes peeled on Thursday or Friday for that red-hot exclusive content!
So here’s what you do next to have a TRUE "Independence Day" this week.
- Take some time AWAY from your business to THINK about what you REALLY want from it… if your business is a vehicle, WHERE do you want it to take you?
- If you had a "perfect" business, what would it look like and what would it do for YOU?
- Describe your "perfect" day!
What would you do? Who would you see? How would you make money if there were NO limitations placed on you?
Do this exercise in the next 24-48 hours and then keep your eyes open for that "closed door" webinar replay later on this week.
Happy Independence Day!
Jim
Recycle Traffic For Increased Web Profits
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Recycle Traffic For Increased Web Profits
– by Jim Edwards
© Jim Edwards – All Rights reserved
http://www.thenetreporter.com
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As the Web grows and online promotion gets more popular among even small businesses, the cost of online advertising continues to rise.
In the last 18 months, any online business owner will tell you that it now takes a lot of work, time, and money to bring a visitor to your site for the first time.
Pay-per-click advertising costs in particular have seen dramatic increases in response to both market demand (bids going up) and profit motive by the search engines (increased prices).
Smart marketers know that it rates a lot easier and cheaper to "recycle" visitors for a return visit than to attract them in the first place.
The following tips will help any website owner – large or small – recycle Web surfers into repeat visitors and customers.
** Publish A Newsletter: Nothing brings a horde of visitors back to your website faster than sending an email to a targeted list of subscribers who signed up for your email newsletter.
In fact, this tactic lies at the heart of virtually any successful online entrepreneur's business plan.
Use your newsletter to develop a relationship with your subscribers and then leverage that relationship to recycle people back to your website (and to others) in order to make sales.
CAUTION: don't fall into the trap of making your newsletter nothing but a big "pitch" to spend money.
You must give people good, relevant content if you hope to grow your newsletter into a true business building tool.
** Surveys: Hold an interactive poll or survey on your web site.
Ask your website visitors questions about a topic of intense interest to them.
Not only do people enjoy giving their opinion, but they'll also want to read the results as you compile them and update them on your website over the next day or week.
If you want to get their email address, tell them you'll send the updated survey results via email.
My favorite survey tool is www.oneminutepoll.com.
** Original Content: People go online first and foremost to get specific, relevant, timely information in areas that interest them.
For some that means news articles, for others sports scores, and for others it means current prices for things like stocks or commodities.
Whatever content they want, give it to people in a way they can't find anywhere else (or at least not very easily) and make it easy for them to see that your site rates a bookmark in their browser so they can return often.
** Use A Blog: People crave up-to-the-minute news on subjects about which they feel very strongly.
Some investors, for example, spend hours combing the Web for nuggets of information to help them evaluate specific markets, companies, or stocks.
One way to make your site invaluable to your audience members is to simply post a news bite, tip, or current "nugget" of relevant information on your blog daily.
If you develop a dialog with your prospects and customers, then you can quickly build up a regular following of recycled traffic.
Remember this: as the Web gets more vast and complicated, it becomes increasingly difficult to find trusted sources.
Once people find a site they trust, they tend to latch on to it until given a reason to change.
Adding these "recycle" elements will make your up-front traffic costs easier to bear since you know they'll ultimately get you multiple visits for one price.
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Jim Edwards is a syndicated newspaper columnist and the
co-author of an amazing new ebook that will teach you how
to use fr^e articles to quickly drive thousands of targeted
visitors to your website, affiliate links, or blogs…
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Need MORE TRAFFIC to your website or affiliate links?
"Turn Words Into Traffic" reveals the secrets for driving
Thousands of NEW visitors to your website or affiliate
links… without spending a dime on advertising!
Click Here> http://www.turnwordsintotraffic.com
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Poop hits the fan with PDF files… (Adobe Acrobat Reader Security Alert)
Jim Edwards here with a *CRITICAL* update…
I was alerted to this problem by one of my trusty www.TheNetReporter.com subscribers.
It seems a major security problem with Adobe Acrobat Reader (used to view PDF files) came to light this week.
It appears hackers can use Acrobat Reader to launch malicious code. This has been public knowledge among hackers for over a week.
You can read about it here:
Adobe has issued information about the fix which is available here:
http://www.adobe.com/support/security/bulletins/apsb07-01.html
If you publish PDF files on your website, you need to read this page and have your webmaster, your web host, or yourself take appropriate action. (We will be taking appropriate action on our sites immediately).
http://www.adobe.com/support/security/advisories/apsa07-02.html
THE BOTTOM LINE: If you want to avoid problems, according to Adobe, upgrade your version of Acrobat Reader to ver 8 or later and you won't have a problem.
Ver 8 is apparently NOT available as a patch, but rather you must do a new install of Acrobat Reader 8, available from http://www.adobe.com/go/getreader
Hey, I don't make the news… I only report it.
This does not appear to be a baseless scare, but rather something you *need* to take action on.
1. Get the facts
2. Upgrade your version of Reader as appropriate (it's free)
3. Keep your eyes open for news on this issue
If you have a comment about this, feel free to do so on my blog at: http://www.IGottaTellYou.com/blog/
NOTE: We *cannot* answer any technical support questions on this issue…
Jim
Free Webinar – Why “Traditional” Goal Setting Is Complete BS!
Jim Edwards here with a statement that may rattle some people's cages…
"Traditional" goal setting is B.S. and does NOT work!
=> http://www.webinarking.com/make2007great.html
If you set goals the way the "experts" have told you to in the past, you will most likely get little or NOTHING in return.
Why do I say this?
Because if the "traditional" write-down-all-your-goals-on-a-sheet-of-paper-on-New-Year's-Eve actually worked, we'd all have a million dollars in the bank, make over 100k per year, and be 50 lbs lighter!
But most of us aren't (heck, I was living in a trailer park up until 5 1/2 years ago)!
The simple fact is "traditional" goal setting does NOT get you any closer to your goals. In fact, it just frustrates you to the point where you'll probably give up and NEVER get what you want.
Now, if you want to discover a better way to "set goals" and get your 2007 off to a ROCKIN' start to make it your best year ever, then you need to be on the FREE webinar I'm holding next Thursday, January 4th.
=> http://www.webinarking.com/make2007great.html
Here's just a taste of what I'll cover:
~ The 3 Biggest Success Myths… and how believing them will put you in the poor house!
~ The exact 5-step system I used to go from dead broke and living in a trailer park to true financial freedom….
~ Why the "rags-to-riches" mentality may actually be holding you back from success…
~ Why "traditional" goal setting absolutely SUCKS, does NOT work, and is a LIE perpetuated by people who should know better!..
~ My own personal "Magic Mindset" that can instantly transform any problem in your life into "THE" opportunity you've been searching for to change your life…
Sign up now, it's free, but seating is VERY limited! We were only able to get 500 slots (and I take up 1, so there are only 499 seats available):
=> http://www.webinarking.com/make2007great.html
To your success in 2007,
Jim
PS – I will *NOT* be making a free recording of this webinar available. The only way you can get this information for free is to show up for the Webinar LIVE next Thursday.
Grab your spot now:
3 Killer Free Videos + 4th BONUS Video :-)
Jim Edwards here with a quick update…
My very good friend, Yanik Silver, has published 4 VIDEOS
you need to watch right now… especially if you want to
cash-in with your own info-products or your own super-high-
priced products or services!
VIDEO #1 – "The Oil well Model" for info-marketing
=> http://www.IGottaTellYou.com/oil-well-video.html
*NEW* VIDEO #2 – "5 Ways to Create the Big Idea or Hook"
=> http://www.IGottaTellYou.com/your-big-idea-hook.html
*NEW* VIDEO #3 – "How to use Mindmapping for your Info products"
=> http://www.IGottaTellYou.com/mind-map-your-products.html
*BONUS* VIDEO #4 – "The Psychology Of Charging Higher Prices"
=> http://www.IGottaTellYou.com/double-your-prices.html
Yanik’s also launching his KILLER 1-2-punch home study
course today on how you can quickly become an online tycoon
by selling high-priced info-products!
Check out the course at NOON EASTERN Today (Sept 25th)…
Click Now=> http://www.IGottaTellYou.com/brain-in-a-box.html
To Your Success,
Jim
PS – Yanik’s got some killer "first mover" bonuses you
don’t want to miss (extra goodies for everyone who gets
onboard quickly!)
=> http://www.IGottaTellYou.com/brain-in-a-box.html
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