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Hidden Psychology Behind Online Surveys

      – by Jim Edwards

© Jim Edwards – All Rights reserved
    http://www.thenetreporter.com
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No matter what you sell online, you can sell more!

Simple surveys provide the fastest way to collect the information and marketing intelligence you need to make more sales.

Whether you sell gift baskets, software, custom homes, ebooks, DVDs, personal services, or even antiques, accept the fact that surveys pave the way to increased sales online.

First, by doing a survey before trying to sell people anything (or even create it in the first place), you don’t guess on what they want to buy.  They will flat out tell you!

Second, if you use a simple survey in the correct way, it can help you compile your own best prospect list. 

Run the survey and compile a list of people who respond favorably to certain key questions regarding a product or service, just make sure the people taking your survey understand that you will contact them later.

Then offer them a special deal or advanced access to the product because they responded to the survey questions.

A simple survey also operates with several hidden psychological benefits for boosting your sales. 

On the subconscious level for existing customers or prospects it shows them that you actually care about what they think.

Conducting a survey demonstrates your concern for what they really want, instead of just trying to force-feed them a one-size-fits-all product or service!  People appreciate that type of attitude and it shows up in increased sales for you down the road.

A simple survey also gets the audience thinking and wondering about WHY you did the survey in the first place.  "Will he bring out something really different and good?" "How can I get it?" "How much will it cost?" "Will it help me?"

The survey also builds anticipation for a product or service, even if you don’t offer it yet! 

Doesn’t it sound great to get people mentally waiting in line so they can buy? 

It all comes from just running a simple survey which asks their opinions.

Make sure you structure your survey questions properly to find out what you need to know, but avoid getting answers that will actually throw you off track.

You need to take a three pronged approach in designing your survey so you get the meaningful information you need. 

First ask if they fall into a certain specialized group or interest like Realtor, gourmet chef, or thoroughbred racehorse trainer?

Then, if they do fall into your target niche, ask them what they specifically want to buy.

For example: a software developer could ask Realtors about their specific needs for prospecting software and if certain features were important or not.

The third type of question pinpoints the level of interest: very interested, kind of interested, or just barely interested. 

By conducting your surveys this way, you not only get the valuable marketing intelligence you need, but you build goodwill and anticipation in the marketplace, along with a targeted prospect list to boot. What a deal!

–
Jim Edwards is a syndicated newspaper columnist and the creator of an amazing course that will teach you step-by-step and click-by-click how to finally create your own money-making mini-sites…

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3 Cool New Apps You Need To Know About

      – by Jim Edwards

© Jim Edwards – All Rights reserved
    http://www.thenetreporter.com
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One of the greatest things about the Internet means that you never run out of new things to try.

Somebody always comes up with the next greatest thing to solve the problems created by the last "next greatest thing" to hit the computing world!

These three software programs (below) rate a must-look if you ever buy a new computer, your hard drive seems sluggish, or you ever worried about the fine print on that software package you’re about to download from the Net.

Oh, and the best news, all 3 are free to try (and only 1 to buy)!

Destroy "BloatWare"
When I bought my wife’s new computer many months ago, I put off setting I up for her for almost four months.

Why?

All the "bloatware" I knew needed to get deleted off the new machine before she could use it.

I ended up uninstalling no fewer than 15 programs, including: Earthlink, AOL, Norton Ghost, Norton Anti-Virus, Google Toolbar, Office 2007 Trial, Yahoo Toolbar, Microsoft Money, Quicken, and more!

"Bloatware" refers to all the software you didn’t ask for that the computer manufacturers force-feed you on a new computer so they can churn a few extra bucks.

Aside from the security risks, the main problem with bloatware basically comes down to the fact that is slows your computer’s performance, eats up hard drive space, clogs your Windows registry, oh, and before I forget, you didn’t ask for it!

Next time you buy a new PC, consider using a free program like www.pcdecrapifier.com to remove these unwanted programs before you start loading it up with the files and software you do want.

The Ultimate De-Frag
Every savvy computer user knows you should perform basic maintenance on your PC on a regular (or semi-regular) basis.

This includes cleaning up old temp files, deleting programs you don’t use, eliminating unused desktop icons, and defragging your hard drive.

In fact, of the items just listed, defragging creates the biggest impact as far as increases in system performance and overall speed.

Unfortunately, the defrag utility that comes with Windows only does a mediocre job.

I recently used a software program called "Diskeeper Professional" from www.diskeeper.com to defrag my hard drive and found it far superior to the windows defrag utility.

After using the program my computer booted windows faster, started other programs faster, and generally lost that "sluggish" feel a computer gets after heavy use for several months.

You can use the software free for 30 days. By the way, I personally did not set up the software to run all the time, but only when I wanted it to actually defrag my hard drive.

EULAlyzer
Be honest: you don’t read those 20 page agreements that appear before you install most software.

Unfortunately, those agreements make it possible for some companies to do nasty things on your computer like serving ads on your desktop.

A free application from www.javacoolsoftware.com called "EULAlyzer" will scan EULAs (End User License Agreements) for any trouble words and bring them to your attention.

Now I wouldn’t worry too much about using it with companies like Microsoft, but would certainly run any EULA from a shareware, contest, or freebie site through the free EULAlyzer filter to look for trouble.

–
Jim Edwards is a syndicated newspaper columnist and the
co-author of an amazing new ebook that will teach you how
to use free articles to quickly drive thousands of targeted
visitors to your website, affiliate links, or blogs…

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