Archive for June, 2006
The Biggest Mistakes Businesses Make Online
Jim Edwards here with an article update below…
This article (below) hits my newspaper column tomorrow, but
you get the “scoop” today!
It’s about the 4 primary mistakes online business owners
make to keep themselves poor when they should be building a
prosperous future.
Read this article and don’t make these mistakes in your
online business.
By the way…
This week is most likely your LAST CHANCE to register for
“The Jim Boat” cruise before we have to shut down for
registrations.
The entire cruise ship is selling out fast and they’re
breathing down my neck to sell out the last few cabins we
have available.
If you want exclusive resale rights to two “killer” physical
products… if you want to have a great time with excellent
networking… and if you want to get some live, one-on-one help
from both myself and Mike Stewart — this is your best chance!
We’re offering a “2 for 1 – Bring a Friend” special
right now that must end soon.
So book your ticket on “The Jim Boat” right now
Enjoy the article,
Jim
PS – My buddy Mike Stewart wrote a KILLER “jingle” for
“The Jim Boat” and you will not believe who we got to sing
it… see if you can recognize who the voice is singing –
it’s absolutely amazing
Listen here:
=> http://www.IGottaTellYou.com/jimboat-jingle.html
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The Biggest Mistakes Businesses Make Online
– by Jim Edwards
© Jim Edwards – All Rights reserved
http://www.thenetreporter.com
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After 9 years in online business I’ve seen a few things that
would make your hair stand on end, your toenails curl, and
your stomach sink.
I’ve heard just about every “great” business idea and
crackpot scheme and met the full range of online geniuses
and hacks.
Whether they sell a $29 ebook on foot fungus removal or 20-
million dollar yachts to Arab oil sheiks, the difference
between the successes and the failures comes down to making
s few simple mistakes.
Mistake #1 – Looking For The “Undiscovered” Market
Ask any bank robber why he robs banks and he’ll tell you,
“Because that’s where the money is!”
Every smart bank robber who wants to net at least $10,000
per job would not knock over the local 7-11 in the “hope”
they had piles of cash from a busy weekend.
Yet, in the online world, thousands, even millions of people
try to build a business on “undiscovered” markets.
The problem with doing it this way means you will take
longer to succeed and operate with a much higher risk of
failure since you don’t know the market has proven itself
profitable.
Always pursue proven markets where customers already spend
money online and view “competition” as a sign of a healthy
market rather than something you should avoid.
Mistake #2 – Focus Strictly On Product
Many people fall into the deadly trap of spending a lifetime
(or at least a few years) perfecting their product. Whether
it’s a book, a video, a widget, or literally a new “mouse
trap,” they devote all their time to creating the “perfect”
product.
Then, the instant they try to start selling it, reality
smacks them upside the head that nobody wants to buy their
product, or they lose interest once they must get down to
the serious business of marketing.
Even worse, some adopt the attitude that selling is
distasteful and all they want to do is “create.”
Please understand that if you want to operate an online
business at any level, you or your company must consider
yourselves marketers first and product creators second.
Mistake #3 – Swing For The Fence Every Time
Everyone wants to hit a “home run” every time they step up
to the plate, but that’s not physically possible.
Sometimes going for the higher percentage base hit will help
your team win the game rather than you just swinging as hard
as you can to hit one over the fence.
Successful online businesses know that by practicing the
fundamentals they will get a base hit (succeed) more often
and, in the process, hit the occasional home run simply
because they keep getting up to bat.
I would personally rather operate with a couple of dozen
websites that made me a few thousand dollars each, than to
try to create and maintain a website that represented my
entire source of business income.
Mistake #4 – Waiting For Visitors
Once your site works and you know it converts lookers into
buyers, if you want to make it “big,” you must spend at
least half your time finding and evaluating new sources of
targeted traffic to your site.
Too many people want to adopt the “build it and they will
come” mentality, but that’s the surest way to die a slow and
painful online death.
–
Jim Edwards is a syndicated newspaper columnist and the
creator of an amazing course that will teach you step-by-
step and click-by-click how to finally create your own
money-making mini-sites…
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See Jim Edwards in a Speedo?
Jim Edwards here with an update straight from my hot tub!
If you ever get "stuck" for great ideas for articles, products, ebooks and
more… this free video will help you get unstuck fast!
Get the skinny on specific strategies for stimulating your creativity and
instantly increasing your problem solving ability…
PS – Yes, you do get to see me in my bathing suit in this update… but you
have to take a look for yourself to see if it’s a Speedo
Predictable Income!
Jim Edwards here with my latest article (below)… it’s about a way
to add predictable income to your business.
This article (below) will run in my newspaper column
tomorrow, but you get the “scoop” today!
When you look at the numbers, a subscription site — or some
sort of recurring billing — just plain makes sense if you
want to create a lasting online business.
In this article, I discuss the “numbers” and if it doesn’t
get you excited, you should definitely re-think having an
online business.
By the way…
I just opened my subscription site “The Net Reporter
Subscribers-Only” Website this morning… and we’re almost
sold out!
If you’re serious about getting the latest tips, tricks,
tactics, and techniques for online business, I urge you
to check out the site now before we’re all sold out and
the door slams shut!
=> http://www.thenetreporter.com/subscribers-only.html
Enjoy the article (below)
Jim
PS – When you join my subscribers-only website, I’m giving
you $240 OFF the regular membership price AND a FR.EE ticket
to my LIVE “Info-Marketing Boot Camp” in January (a $3,000
value).
If you’re interested, we only have about 132 spots left (off
the 750 we had this morning) so we’re selling out fast!
=> http://www.thenetreporter.com/subscribers-only.html
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Explode Your Online Business With Membership Sites
– by Jim Edwards
© Jim Edwards – All Rights reserved
http://www.thenetreporter.com
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A cardinal rule of business, whether online or offline, goes
something like this: It is ALWAYS easier to resell an
existing customer than it is to find a new customer in the
first place.
Almost every business spends the greatest amount of money
and time attracting new customers (advertising and
marketing), while viewing retention of existing customers
and meeting their needs (customer service) only as a
“necessary evil.”
One of the fastest and easiest ways to exploit this business
principle of reselling existing customers online involves
setting up a membership site where customers pay you monthly
for a service, updated information, or something else they
want on an ongoing basis.
Let’s look at the numbers to see just how fast the revenue
can pile up when you add a membership site to your online
business.
Let’s assume you target a yearly revenue goal of $100,000
selling an ebook about how to buy seized cars at government
auctions.
If you sell your ebook for $29, you must sell approximately
$8,500 (290 copies) every single month to reach your income
goal.
Assuming you spend $15 in pay-per-click, ezine, or text link
advertising to obtain each sale, you will net approximately
$4,250 each month.
Not bad – not great – but much better than flipping burgers
because you would net around $50,000 per year with your
ebook.
Now, let’s assume instead of a one-time sale of a $29 ebook,
you create a membership site that not only shows people how
to buy cars at auction, but keeps them up-to-date on the
latest sources to find cars, finance them, “flip” them for
cash, and more things your customers really want.
Let’s assume you charge $29 per month for this membership
site. Let’s also assume it costs twice as much in
advertising to sell each membership ($29 in advertising).
So, following the previous example, let’s assume you sell
290 members your first month. Since your advertising
expenses doubled, you’ll net zero dollars in profit the
first month.
But, in months 2-12 you rake in about $8,500 per month
profit because you carried zero advertising expense!
So instead of netting 45K the first year with a $29 ebook,
you net over 90K with a membership site.
By the way, the previous example assumes you don’t sell ANY
more members after the first month.
Do a little extra math and see the profits you could
generate if you brought in just an extra 30 new members each
month in your first year.
One of the primary advantages of adding recurring revenue to
your online business is that you can predict your income.
Most savvy marketers understand this enables you to service
your customers better since you focus on producing quality
content for them each month rather than strictly chasing new
sales.
And, with the car auction example above, you could even
budget in the help of a first-class, part-time research
assistant for 15-20K per year to do much of the work for you
and still net much more than the one-off ebook model.
Various types of membership sites popular online include:
adoption, school classmates, hobbies, employment, dating,
search engine optimization, social and business networking,
and even clipart.
The choices rate as endless as the many and varied interests
of the human brain.
If you want to start an online business, or expand an
existing one, before you start marketing any product or
service, think long and hard about how you can add a
membership site, or some sort of recurring revenue to your
business mix.
–
Jim Edwards is a syndicated newspaper columnist and the
creator of an amazing new membership site that will teach
you the latest tips, tricks, tactics, and techniques for
growing a REAL online business!
Free Info => http://www.thenetreporter.com/subscribers-only.html
© Guaranteed Response Marketing, LLC
Will Tuesday be YOUR “day of days?” (Video)
Jim Edwards here with a time-sensitive video update.
This Tuesday, June 6th, marks the 62nd anniversary of “The Day of Days” that changed the world.
D-Day.
The day the Allies stormed the beaches of Normandy to establish a beach head to free Europe from tyranny and oppression.
What does this have to do with YOUR online business success?
Almost everything!
Take a look right now… Click Anywhere on the graphic below to launch a new window and watch the video



